What we do
What we do
Commercials
We like the versions nobody pitched. Forma builds commercials around a single sharp idea, then finds the frame, the cut, and the sound that make it land. Thirty seconds that feel like they were made by hand, not assembled from a reference deck.
Brand films
A company’s story is really the story of the people running it. We shoot brand films the way we shoot documentary: real interviews, room to breathe, images with weight. The polish is there, but it never gets in front of the person on screen.
Documentary
Documentary is where we started and where our instincts live. We look for the moment that couldn’t have been scripted and build the film around it, whether that’s a feature-length subject or a branded story that has to earn its audience honestly. Done right, people don’t just watch it. They do something about it.
Partners
Who we’ve made things with
